As the only Premiership Rugby club in the entire region Newcastle Falcons are a great option for businesses to partner with. We have a range of different opportunities across player sponsorship, advertising, hospitality and exclusive events.

Here are 10 reasons why you should consider partnering with Newcastle Falcons:

  1. Our attendances are up 28% and corporate hospitality has increased over 40% in the last two seasons. The North East rugby community is growing fast, with Newcastle Falcons leading the way in this growth.
  2. We have a brand new database which includes over 74,000 up-to-date contacts who we speak with every single week. There are over 3,000 businesses included within this, and we are really starting to understand them and their commercial priorities.
  3. The Falcons' fan base is incredibly engaged with the club and very supportive of what we are trying to achieve. We have a net promoter score of +69 with our supporters – pretty good for any business, and one that shows we are getting lots right.
  4. Kingston Park Stadium offers award-winning hospitality and a great environment in which to entertain guests. Winner of the 2014 Stadium Sports Experience & Hospitality Awards and runner up in 2016, the club's hospitality was voted the best of any professional sports stadium in the UK.
  5. Players who are incredibly committed to the club and support our partners via commercial visits, community appearances, business networking events or charity support. They are our best ambassadors, and club partners enjoy regular access with a great group of players.
  6. Partners get access to first-class facilities at Kingston Park. Whether it's a 12-seater executive box for a meeting, our 300 capacity function room, the brand new 1877 Bar or our state of the art 3G pitch, we have the perfect venue for any event.
  7. More media coverage than ever before. We had eight live BT Sport matches in 2015/16, and with new overseas broadcast agreements taking Falcons matches to over 160 countries worldwide, advertisers and partners will be seen by more people than ever before.
  8. We know exactly who our supporters are – 80% are ABC1 (52% AB), they have a £51k average income and over half are aged between 35-54. If you want targeted communication to certain sectors, Newcastle Falcons can deliver this.
  9. We don't sell pre-packaged rights! We listen to businesses, the challenges they have and we tailor our partnerships to meet needs – meaning partners are never sold commercial inventory that isn't relevant.
  10. Opportunities for all businesses of all sizes. From introductory experiences to multi-year major sponsorships, a commercial partnership with the Falcons delivers great results.

For further details on our partner programme please call 0191 214 2892 or

Player sponsorship offers you or your company the chance to support Newcastle Falcons while gaining significant public exposure and a range of great benefits.

The 2016-17 season promises to be an exciting one for the Falcons, whose squad of predominantly homegrown players has been bolstered by a wave of summer signings.

Leicester Tigers’ Fijian try machine Vereniki Goneva and experienced Super Rugby hooker Kyle Cooper are among the headline acquisitions, with Canada lock Evan Olmstead bringing further international experience to Newcastle’s pack.

Added to a squad already laden with attacking talent there is no better time than now to join the Falcons Family and take advantage of our player sponsorship packages, with the following options available.

Player Sponsorship


Premium Players

Limited to five senior players, this level of sponsorship also offers an appearance by your sponsored player at an event of your choice.

First Team

First Team Players

Includes the rest of the Falcons senior squad, from international stars to seasoned Premiership professionals and the young exciting stars that make up the 2016-17 team.


Academy Players

The stars of the future With dozens of internationals passing through the Falcons Academy you could be there at the start of a journey where your player ends up playing international rugby.



The coaching and support staff of the Falcons first team and academy

All packages see your name or logo on the biography page of the club website and match-day programme, while other associated benefits can include tickets to an exclusive player sponsors event, signed shirt presented by your player, places in hospitality, match tickets and stadium announcements when your player scores. New this year is support via social media and the new big screen at Kingston Park Stadium.

For more information please contact the commercial team on 0191 214 2892 or


If you want direct advertising opportunities to a growing and incredibly engaged supporter group, Newcastle Falcons have a range of options to deliver this.

Whether it’s outdoor advertising via perimeter boards, digital across our new big screen and website or print media with our match-day programme, we have multiple options to reach the Falcons community.

Some of the reasons why many businesses already advertise with us are:

  • Independent research has shown rugby supporters are 15 – 48% more likely to purchase from sponsors and advertisers already involved with Premiership rugby clubs than competitor brands.
  • Newcastle Falcons featured in a record eight live BT Sport matches in 2015-16, and every game was shown on the hour long ITV highlights programme every week.
  • Aviva Premiership Rugby matches are now featured live or in full on delayed broadcast in over 160 countries worldwide, including NBC Sports in the USA – the largest free-to-air sports channel in the United States.
  • Crowds at Kingston Park Stadium are up 28% in the past two years, and corporate bookings are up by over 40%. Your message will be seen by more people year on year.
  • Website traffic is up 25% in the past two years, and the new CRM database can reach over 50,000 people.
  • We know our audience and where they come from – over 80% are ABC1 (52% AB), they have a £51k average income and over half are aged between 35-54.

For further information on advertising rates please contact our dedicated team on 0191 214 2892 or

Put your company centre stage at a Newcastle Falcons home game by becoming the official match sponsor.

As well as advertising via the match programme, big screen and stadium announcements, you will also have the opportunity for further match activation on the day.

The match sponsor received a plaque presented by a Falcons player, presents the man-of-the-match award in the changing rooms and received social media exposure in the run-up to and during match day.

For more information please contact our corporate sales team on 0191 214 2892

Matchday Sponsorship
Partnership Opportunities

Newcastle Falcons have a range of partnership opportunities for businesses to become involved with the only elite level rugby club in the North East and Cumbria.

What we don’t do is sell pre-packaged rights. Each organisation that partners with the club has its own business challenges, so the first thing we’ll do is LISTEN. Only when we fully understand what you want to achieve from a partnership with the Falcons can we help you realise your objectives.

We’ve lots of great commercial inventory that you can access. Be it hospitality, advertising, bespoke events, tickets, branding, player access, a superb CRM data system, promotional opportunities, eighteen great match-days, engaging digital content and superb facilities. However commercial rights alone do not make great partnerships. We have experienced and innovative staff who can take the rights you access and help you tell your organisation’s story

For further details on our full commercial programme please call 0191 214 2892
or email