Northern u11s and Durham u12s took part in a very special ‘Land Rover Parade of Champions’ at the Aviva Premiership Rugby Final on Saturday in front of a sell-out Twickenham crowd. Proud sponsor Land Rover gave this unique opportunity to the youngsters after they won the Newcastle Falcons Land Rover Premiership Rugby Cup.
The young rugby enthusiasts got to watch the exciting and close-fought battle where Harelquins were crowned the Aviva Premiership Rugby Champions. Not only did they get to see their heroes play at the home of England Rugby but they got to parade around the pitch at half time to celebrate their Land Rover Premiership Rugby Cup win.
Commenting on the support of the Land Rover Premiership Rugby Cup, Laura Schwab, Marketing Director of Land Rover UK, said: “Today is a very special day for everyone at Land Rover. It gives us great delight that through the Land Rover Premiership Rugby Cup these young, aspiring rugby players are able to fulfil a dream and come to Twickenham. The tournament is a significant initiative of which we are very proud, and which provides a unique opportunity for young players to channel their enthusiasm for the sport and to play in a national tournament. Land Rover’s commitment to rugby covers every level of the game, from Rugby World Cup 2015 through to the Land Rover Premiership Rugby Cup, and we are committed to supporting the development of the young players of the future.”
Northern u11s and Durham u12s won this once in a lifetime opportunity when the team took part in a series of games which concluded in an exciting final against a strong outfit from Whitely Bay Rockcliff and Novos respectively.
The Land Rover Premiership Rugby Cup is part of Land Rover’s ongoing support for grassroots rugby. The tournament, which began in 2008, is officiated by Premiership Rugby and run in conjunction with all 12 Premiership Clubs. Through this, over 33,000 aspiring young players take part in under 11 and under 12 festivals all over the country. Land Rover remain proud partners of the thriving programme.